Psssst… you wanna know a secret most online personalities won’t tell you? We weren’t “discovered” by chance. We decided we wanted to start doing brand collaborations and were super strategic about making it happen.
What you need to know: If you want brands to find you eventually, you need to lay the foundation now. As in, it should take less than a few clicks for a brand rep to get in touch with you or understand how they can work with you.
Like you, we started this whole online video thing just for fun, with zero intention of it ever becoming a business. But once we started seeing some traction, we didn’t waste any time making sure that if a brand wanted to collaborate with us, it would be super easy for them to do so.